Family Lab Universe

Win Three Ways

The Family Lab Universe

Eight volumes. One formula.

“Make families cool again. Make being a good parent cool. Make every career a kid could become into something worth playing.”

The formula

Every product in this universe shares the same DNA:

  1. 1.Cooperative family play — kids and adults at the same table, multiple ages, real cooperation.
  2. 2.The three-pillar scoring system — Solve + Help + Integrity, equal thirds.
  3. 3.Real-career personas — each persona is a real adult job a kid could grow up to be.
  4. 4.Sneaky learning — the lesson is the mechanic. No lectures.
  5. 5.Editorial brand pattern — cream paper, Fraunces/Newsreader/IBM Plex Mono.
  6. 6.Trust pillars — parent dashboard after-action only, no kid-to-kid systems, no microtransactions.
  7. 7.Digital sibling — every physical game has a matching digital game with AI personas.

All eight volumes

Vol. 1

Family Detective Lab

Shipping

OSINT, source verification, digital safety, phishing recognition

Careers: Detective, Journalist, Researcher, Advocate, Childcare Specialist, Tutor, Software Engineer

Platform: Family Detective Lab, Project Exodus, TruthMark

Play case →

Vol. 2

Family Money Lab

Q4 2026

Personal finance, budgeting, compound interest, scam recognition

Careers: Banker, Investor, Small Business Owner, Accountant, Insurance Agent, Real Estate Pro, Economist

Platform: DonorSecurity, Conduit

Only 27% of high school students score above 70% on basic financial literacy tests. Financial literacy is a family subject, not a school subject.

Play preview case →

Vol. 3

Family News Lab

2027

Media literacy, lateral reading, image verification, source attribution

Careers: Reporter, Editor, Photojournalist, Documentary Filmmaker, Fact-Checker, Critic, Anchor

Platform: TruthMark, Halo

Bad News exists as solo digital play for 15+. Nothing exists at the family table.

Play preview case →

Vol. 4

Family Maker Lab

2028

Engineering, design, prototyping, debugging, iterative process

Careers: Engineer, Architect, Carpenter, Industrial Designer, Roboticist, Inventor

Platform: Whiteboard career-try-on

STEM kits are solo products. None teach the team aspect of engineering at a family table.

Play preview case →

Vol. 5

Family Care Lab

2029

Health literacy, mental health basics, first aid, when to ask a doctor

Careers: Doctor, Nurse, Paramedic, Physical Therapist, Counselor, Dentist, Veterinarian

Platform: Boone Cutler Foundation pillars

Operation is 60 years old. No modern cooperative family game about health that respects kids' intelligence.

Play preview case →

Vol. 6

Family Wild Lab

2028

Nature literacy, ecology, observation, taxonomy, weather patterns

Careers: Park Ranger, Wildlife Biologist, Marine Biologist, Climatologist, Geologist, Conservationist, Naturalist

Platform: Whiteboard nature track, Live Events

Kids spend less time outdoors than any generation. Nature deficit disorder is documented and real.

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Vol. 7

Family Kitchen Lab

2029

Food literacy, cooking, nutrition, food safety, family recipe memory

Careers: Chef, Baker, Farmer, Food Scientist, Nutritionist, Restaurant Owner, Food Writer

Cookbooks for kids exist. Cooking games for the family table do not. Grandma is the persona who shines brightest.

Play preview case →

Vol. 8

Family Civic Lab

2027

How government works, voting, bills, local council, civic process

Careers: Lawyer, Judge, Public Defender, Mayor, City Planner, Public Health Officer, Diplomat, Non-Profit Director

Platform: TruthMark Signals, America's Future

Civics is barely taught. No serious cooperative family game about civics exists that all sides would happily play.

Play preview case →

The master pattern

Eight volumes. Eight career fantasies. Same three-pillar scoring. Same trust pillars. Same editorial design. Same digital sibling. Same shelf.

A family that owns three or four of these has a library. A family that owns all eight has a canon.